You Know Sponsorship Matters. But Are You Actually Getting It?
According to Prosci's Best Practices in Change Management research, executive sponsorship is the #1 contributor to change success—by a three-to-one margin. But knowing sponsorship matters and actually getting effective sponsorship are two completely different challenges.
Most practitioners struggle with the gap between what sponsors should do and what they actually do. Your sponsor is busy, they operate at 30,000 feet and may not know how to fulfill their role effectively.
Based on Prosci's research with over 300 executives, this checklist reveals what sponsors implicitly need from you. Use it to diagnose where your sponsor relationship is strong, identify critical gaps, and take immediate action with Quick Wins and Conversation Starters you can use this week.
